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Don't feed the plants

Creative ways to quit your job, mindfulness with KFC and the terrifying intimacy of a loving fern. This week's news and notables from DMA writing manager, Rosanne Stewart.
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DMA & FEDMA lead call for further discussion of ePrivacy Regulation

The DMA & FEDMA lead over 70 organisations calling for further discussion of ePrivacy Regulation to avoid potentially damaging impacts on business
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Behavioural economics with the IDM

Looking to gain insight into the inner workings of your customer’s mind-set? We’ve got just the thing. The IDM have developed two exciting new courses which aim to provide a practical guide to incorporating behavioural economics into your marketing strategy.
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The Government takes aim at accident claims cold calls

New rules will make accident claim calls opt-in and breaches punishable with a £500,000 fine
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Audience insights for door drops

Regulatory changes have already started to push many businesses to reconsider how they engage new and existing customers. As a medium that is not reliant on personally identifiable information – targeting households rather than people – door drops offers a means for businesses of any size to...
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Careers at the DMA Group: Writing manager

We seek a versatile midweight writer with a creative heart to join our in-house creative team as our Writing manager
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DMA comments on British Airways data hack

As news of BA’s customer data being hacked broke, the airline was swift to respond and the DMA’s MD, Rachel Aldighieri, also commented on the possible consequences.
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Nicola Sturgeon, Caroline Fairburn and Ruth Hunt at the CBI Annual Scottish Dinner: diversity and innovation key to Scotland's economy

The CBI's annual dinner saw keynote speeches touched on future challenges and what will be the key areas of investment needed to weather the Brexit storm.
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Find your nemesis

Nike’s political declaration, the end of a long, hot summer, and a phallic bicycle on a Devonshire hillside. Your week, in a nutshell, as told by DMA writing manager, Rosanne Stewart.
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