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Campaign Planning Masterclass: 06 June 24

Omnichannel campaigns are the pinnacle of effective marketing. In this course, you will gain a comprehensive understanding of how to plan and implement successful campaigns that utilise every relevant channel. You'll learn how to bring together your customer data and campaign insights to create...
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DMA House of Commons debate

The DMA-hosted Debating Group event provoked an engaging discussion on the merits of industry co-regulation.
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Regulation Hub Update - October & November 2022

October & November's regulation and compliance news from the DMA's Contact Centre Council's Regulation Hub.
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LinkedIn Live: Emails Role in Winning Trust and Loyalty

Why does email continue to score highly for trust and relevance? Find out alongside REaD Group, Validity, and Twist Consultancy during the recording of this LinkedIn Live session.
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Customer Engagement: Future Trends 2023

The customer engagement landscape is continually evolving and growing. But what will come next? Read our latest Future Trends report, in partnership with Foresight Factory, to find out. 
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Data Management for Marketers: Breaking Down Consent and Preferences 2022

How can you maximise the value of your customer data? New research from OneTrust and the DMA highlights the importance of implementing a reliable consent and preference management solution.
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Creative Effectiveness in Door Drops: November 2022

The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats. This time they have a look at a recent Door Drop from McCathy..
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My Dyslexia Journey

To support the DMA's Neurodiversity initiative and the various Dyslexia Awareness weeks and months being celebrated in 2022 to improve dyslexia awareness, I have written an article about my personal dyslexia journey, which I hope will educate individuals and organisations of dyslexic strengths...
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