06 Mar 2018
DMA insight: Customer Engagement, top auto brands
How can you refresh your approach to customer engagement in the automotive sector? What could you learn from leading automotive brands to use in your own business? Our latest insight puts you in the driving seat, looking at customer behaviour in the top auto brands.![T-5a9ed47e3b62e-ce-autobrands-infographic-article-image_5a9ed47e3b538-2.jpg](/uploads/articles/T-5a9ed47e3b62e-ce-autobrands-infographic-article-image_5a9ed47e3b538-2.jpg)
06 Mar 2018
Alarming amount of organisations have not heard of GDPR
With only 79 days to go some organisations will struggle to be compliant.![T-5a9e62595e436-have-you-heard-of-ear_5a9e62595e342.jpg](/uploads/articles/T-5a9e62595e436-have-you-heard-of-ear_5a9e62595e342.jpg)
05 Mar 2018
Brexit: Data protection is front and centre
Theresa May has made data protection a key pillar in Brexit negotiations![Ta9d63fd24abe-number0-downing-street_5a9d63fd249ce-7.jpg](/uploads/articles/Ta9d63fd24abe-number0-downing-street_5a9d63fd249ce-7.jpg)
05 Mar 2018
Data Protection 2018
A day to prepare businesses for the data-fuelled road ahead – Data Protection 2018.![Ta9d77a663295-dma_dataprotection_feb18_byhakuba_venue7forweb_5a9d77a6631fb-10.jpg](/uploads/articles/Ta9d77a663295-dma_dataprotection_feb18_byhakuba_venue7forweb_5a9d77a6631fb-10.jpg)
05 Mar 2018
How to strategically use intelligent personalisation in your email marketing?
Following on from the launch of the DMA Email Council Best Practice guide, Jenna Tiffany, Founder of Let's Talk Strategy, delves deeper into strategically using intelligent personalisation in your email marketing.![Ta96de7a67920-rawpixel-com67083-unsplash_5a96de7a67884-239.jpg](/uploads/articles/Ta96de7a67920-rawpixel-com67083-unsplash_5a96de7a67884-239.jpg)
03 Mar 2018
Royal Mail MarketReach: Discover the secret to higher response rates in 60 minutes with new insights from data to creative
How is your advertising mail engaging consumers behind closed doors?![T-5a9a9ede33719-discover_5a9a9ede33634-2.jpeg](/uploads/articles/T-5a9a9ede33719-discover_5a9a9ede33634-2.jpeg)
01 Mar 2018
Youâre going the wrong way
Loads and loads of snow, impressive dedication from Deliveroo, running the world with Nike and a database of boss ladies. A particulary wintery week done and dusted with DMA writing manager, Rosanne...![T-5a9836b8340b8-zzz-2_5a9836b833fb8.png](/uploads/articles/T-5a9836b8340b8-zzz-2_5a9836b833fb8.png)
27 Feb 2018
DMA Talent: Introducing Creative Data Laboratories supported by Sainsbury's
Data and digital creativity the key to marketing's long-term success says Sainsbury's & DMA Talent, ahead of the launch of new Creative Data programme across the UK![T-5a957f88691eb-istock-459394869_5a957f8869112-1.jpg](/uploads/articles/T-5a957f88691eb-istock-459394869_5a957f8869112-1.jpg)
26 Feb 2018
DP2018: eBay and a global view of the GDPR
There isn't a one-size-fits all approach to GDPR, but what do eBay do in their approach to preparing a global business for the regulatory change to come? Ben Westwood, senior privacy manager and data protection officer, told Data Protection 2018 delegates about what it takes to champion...![T-5a9455f9b27db-dma_dataprotection_feb18_byhakuba_talks-65forweb_5a9455f9b26e7.jpg](/uploads/articles/T-5a9455f9b27db-dma_dataprotection_feb18_byhakuba_talks-65forweb_5a9455f9b26e7.jpg)