25 Feb 2019
DMA insight: The impact of GDPR on email marketing
No pain, no gain. Despite the challenges that GDPR may have brought to marketers, it’s clear that the new regulations have made an impression on consumers. Keep reading to find out more.
22 Feb 2019
Brexit: what's happening at the moment?
Significant political developments have occurred this week, including some Labour and Conservative MPs resigning from their parties.
21 Feb 2019
zoovu: Improving the customer journey with conversational AI
Conversational AI has snowballed in recent years and promises plenty of opportunities for marketers to connect with customers. As these interfaces continue to become more ubiquitous, join the DMA alongside Zoovu and step into the world of conversational AI. You’ll hear case studies regarding...
21 Feb 2019
What happened to the ePrivacy Regulation?
Uncertainty surrounding ePrivacy is ramping up with the possibility of a no-deal Brexit and EU Parliament elections in May
20 Feb 2019
Creative effectiveness in door drop - examples from 2019
The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats in 2019.
20 Feb 2019
Let the ICO know what you need from the upcoming regulatory Sandbox
The ICO wants to hear from potential Sandbox applicants
20 Feb 2019
Customer Engagement - research round-up
Dive into our reports and take a look at customer engagement strategies from the viewpoint of customers and marketers
18 Feb 2019
DMA insight: Data privacy - Marketing's GDPR journey
The opportunities and challenges. The improvements and concerns. Read on for a visualisation of what marketers told us about life after GDPR.
15 Feb 2019
Email vs. AI: Will AI take over email or compliment it to make it even more effective?
We had a BIG debate at The Sir Christopher Hatton over what the future of email looked like. Read how Nick Crawford, one of the panelists taking part in the debate, put up a fight against AI specialists.