zoovu: Improving the customer journey with conversational AI

There’s a shift on the horizon for marketers, it’s the rise of conversational AI.

Conversational AI enables brands to use chatbots, messaging apps, and digital assistants to deliver personalised communication at scale. The biggest strength of these interfaces lies in their ability to carry out human-like conversations, round the clock.

Soon the marketing conversation will become a human-machine one. Join Zoovu as they outline how to stay ahead of the curve.

This session will be chaired by Catherine Bell, senior customer engagement consultant, dunnhumby.

You will:

• Hear from Sarah Assous, chief marketing officer and Lamees Butt, director of customer success ops at Zoovu on how they improved digital experiences for brands such as Sky, Clairol, and Cannon
• Discover how to boost sales, nurture strong relationships and increase brand loyalty
• Discuss what innovative brands are doing to stay ahead

Make sure you listen to hear the very latest advice from the people leading from the front of the conversational AI revolution

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