12 Oct 2023
Driving Exceptional Customer Experience in Insurance: The 5 Core Principles and Their Implementation
The UK and EU insurance market is incredibly competitive, so delivering outstanding Customer Experience (CX) is paramount.![T-9b0b8daff9ebe7650bd961d43c8d8b07-pexels-cx-in-insurance.jpg](/uploads/articles/T-9b0b8daff9ebe7650bd961d43c8d8b07-pexels-cx-in-insurance.jpg)
12 Oct 2023
The Top Trends in Loyalty in 2024 and Beyond: Webinar Available Now
Marigold, The Loyalty People & loyalty consultant Nicki Helfet have come together to provide the latest strategic insights for marketers looking to capitalise on the value of customer loyalty![T-02fe5ee34e7e2b1f714b4d424168ab92-2023_mg_bau_webinar_loyalty-trends-on-demand_socialbanner2-(2).png](/uploads/articles/T-02fe5ee34e7e2b1f714b4d424168ab92-2023_mg_bau_webinar_loyalty-trends-on-demand_socialbanner2-(2).png)
12 Oct 2023
Elevating Retail Through CX-driven Marketing Automation
In the dynamic retail landscape, meaningful customer connections are crucial. As discerning consumers seek bespoke experiences, intertwining customer experience (CX) with marketing automation is essential.![T-8171170eb3746cbc65c672d2159b7518-pexels-elevating-retail-.jpg](/uploads/articles/T-8171170eb3746cbc65c672d2159b7518-pexels-elevating-retail-.jpg)
06 Oct 2023
Unwrapping Holiday Success: The 2023 Playbook for Effective Holiday Marketing
‘Tis the season to shop. The yearly holiday season is around the corner. While consumers are making family plans and preparing lists for gift-giving, forward-thinking marketers are developing strategies for the busiest shopping season of the year.![T-b1ca5d8f687b31ac7684e5c5674616c7-social_holidayplaybookeng-(2).jpg](/uploads/articles/T-b1ca5d8f687b31ac7684e5c5674616c7-social_holidayplaybookeng-(2).jpg)
03 Oct 2023
A New Kind of Loyalty
Today, building loyalty is about creating memorable experiences and building a base of brand advocates, not just increasing transactions.![T-328c29a8a40095f79214cb11d8604877-2023_mg_campaigns_a-new-kind-of-loyalty-ebook_cross-promo-611x465_en.png](/uploads/articles/T-328c29a8a40095f79214cb11d8604877-2023_mg_campaigns_a-new-kind-of-loyalty-ebook_cross-promo-611x465_en.png)
25 Sep 2023
What's Stopping you reaching the inbox?
Join RedEye & Validity's Webinar on the 5th October 11am to increase your chances of having your emails delivered over peak season.![T-9d5a67d0060b8c4b2e4ccf0932bfea4a-wsy---reaching-their-inbox_webinar---400-x-200px.png](/uploads/articles/T-9d5a67d0060b8c4b2e4ccf0932bfea4a-wsy---reaching-their-inbox_webinar---400-x-200px.png)
19 Sep 2023
JICMAIL PARTNER WEBINAR: Best Practice Measurement for Owned Channels - Learn how to integrate your owned channels into your measurement plans
At IPA EffWorks Global 2023, one of the topics under best practice measurement is driving growth through Owned Channels. In this webinar, we will discuss how owned channels should be represented and measured within effective measurement frameworks.14 Sep 2023
Institute says 80% of CDPs are showing significant benefits
According to the Customer Data Platform Institute’s Industry Update July 2023, around 80% of CDPs are showing significant benefits.![T-18f22c2afeb9249ae5338bb1b4d06b29-customer-data-platform.jpg](/uploads/articles/T-18f22c2afeb9249ae5338bb1b4d06b29-customer-data-platform.jpg)
06 Sep 2023
Accelerate your sales process with a discovery call
The discovery call is the most important part of the sales process as it sets the tone and direction for everything else and will not only smooth and accelerate the sales process, but it also sows the seeds for a successful relationship, the foundation for any high value sale.![T-d845cb6598b69ad96b04543e350c69db-depositphotos_406519228_s.jpg](/uploads/articles/T-d845cb6598b69ad96b04543e350c69db-depositphotos_406519228_s.jpg)