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In our eyes, a great campaign gets results. 
We judge strategy, creativity and results. With a fine tooth comb. 
That's what makes a DMA Award rewardingly hard to win.

Awards. What are they good for?

That's the challenge that our roundtable sought to tackle when we gathered last month at the Haymarket Hotel. Sceptics, evangelists, winners, losers: take a kaleidoscopic view of how senior marketers feel about all things awards.
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  • 533 views

Pillars of the DMA Awards: Creativity

Creativity is one of the three pillars of the DMA Awards. In this instalment Awards Committee member, chief creative officer at Isobar, Simon Gill, examines why creativity done right makes the difference between work that shortlists - and work that wins.
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  • 735 views

Pillars of the DMA Awards: Results

Results are one of the three pillars of the DMA Awards. In this instalment Awards Committee member, Stack’s Caroline Kimber, examines why results can make the difference  between work that shortlists - and work that wins.
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  • 567 views

Meet the DMA Awards category chairs: Skip Fidura, Best use of email

There are 33 DMA Awards categories and each one is presided over by a category chair. Learn who they are, what they want from the work you enter in their category - and get a taste for their predictions for the DMAs 2017.
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  • 181 views

Meet the DMA Awards category chairs: Matt Jeffries, Best use of moving image or audio

There are 33 DMA Awards categories and each one is presided over by a category chair. Learn who they are, what they want from the work you enter in their category - and get a taste for their predictions for the DMAs 2017.
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  • 142 views

Meet the DMA Awards category chairs: Katie Bird, Entertainment, publishing and gaming

There are 33 DMA Awards categories and each one is presided over by a category chair. Learn who they are, what they want from the work you enter in their category - and get a taste for their predictions for the DMAs 2017.
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  • 197 views

Meet the DMA Awards category chairs: Debi Bester, Best writing

There are 33 DMA Awards categories and each one is presided over by a category chair. Learn who they are, what they want from the work you enter in their category - and get a taste for their predictions for the DMAs 2017.
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  • 268 views

Meet the DMA Awards category chairs: David McEvoy, Best out of home

There are 33 DMA Awards categories and each one is presided over by a category chair. Learn who they are, what they want from the work you enter in their category - and get a taste for their predictions for the DMAs 2017.
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  • 120 views

Meet the DMA Awards category chairs: Charlie Wilson, Best integrated

There are 33 DMA Awards categories and each one is presided over by a category chair. Learn who they are, what they want from the work you enter in their category - and get a taste for their predictions for the DMAs 2017.
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  • 204 views