Responsible Marketing
Changes to the governance of data will have far-reaching consequences for your business. The new General Data Protection Regulations (GDPR) will determine how your business does business, and particularly how it manages, protects and administers data in the future. The new regulations came into place in 2018 - find help here.
13 Sep 2017
10 things B2B marketers need to know about the GDPR and data protection
B2B marketing, GDPR and data protection08 Sep 2017
EU releases its position on data protection post-Brexit
The European Commission published its latest set of position papers, setting out its views on the future relationship between the EU and UK and the risk to businesses of a data cliff edge post-Brexit23 Aug 2017
ePrivacy lobbying and the threat to B2B marketing and telemarketing
An update on the ePrivacy Regulation15 Jun 2017
DMA insight: How marketers prepare for the GDPR
Learn how the marketing industry is prepping for the GDPR, with evidence that, while marketers are pragmatic about the GDPR, Brexit has already hurt business in the UK and Europe22 May 2017
DMA advice: GDPR checklist
Use our new checklist to check your business meets the standards set in the GDPR21 Apr 2017
GDPR: Government consulting on derogations
Member states are able to vary aspects of the GDPR10 Apr 2017
DMA insight: B2B marketing and the GDPR
The DMA's infographic to accompany the GDPR and you, chapter two research, which has a closer focus on B2B marketing24 Mar 2017
GDPR Series - profiling
Watch our webinar to learn how to use guidance notes issued by both the Information Commissioner's Office and Article 29 Working Party in your business03 Mar 2017