16 Apr 2014
Infographic - Social Media Scorecard 2014
In a new poll, UK marketers have rated Facebook as the most “marketing-friendly” social platform, beating LinkedIn and Twitter into second and third places.
26 Mar 2014
Customer Acquisition Barometer 2014
Customer acquisition is the lifeblood of companies. The very essence of customer acquisition requires the free exchange of information between consumers and the businesses that aim to convert them into customers.26 Mar 2014
Infographic - Customer Acquisition Barometer 2014
The Customer Acquisition Barometer puts a spotlight on the way in which companies gain new customers in the fast-changing worlds of online and offline marketing, looking at it from the marketer’s and consumer’s perspectives and benchmarks methods companies are finding most effective.
26 Mar 2014
Member ContentCustomer acquisition barometer 2014 - Report
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12 Mar 2014
Member ContentSmall FS firms can do social: an interview with Jacksons Wealth Management
While financial services brands shouldn’t enter social media communications lightly, enter they must. More of us are conducting at least some of our financial affairs on the go through mobile banking and home budgeting apps while half of us who use Facebook access the site from our mobiles....
12 Mar 2014
Member ContentFS brands can do social media: an interview with RSA Insurance Group
Social media offers brands the chance to connect with customers and prospects on a personal level, build strong relationships through genuine one-to-one communication. So why have financial services (FS) brands been so slow to join the party? FS brands face unique challenges when using social...