26 Jun 2017
Data8 acquires Box Data Limited with immediate effect
Data8 Limited, award-winning data quality management company, is pleased to announce today that it has acquired Box Data Limited.
23 Jun 2017
How lead nurturing will improve relationships and boost sales
Lead nurturing focuses marketing and communication efforts on listening to the needs of prospects and providing the information and answers they need.
22 Jun 2017
Improving data for improved deliverability
If you are worried about how your data is affecting your deliverability, this article is for you. You may have organic data, purchased data or maybe even a mixture of the two.
16 Jun 2017
How to Grow Your Text Message Opt-Ins
Despite the growing interest in comms via email and social media, SMS still remains a frontrunner. The below article outlines my handy pointers on how to grow text message opt-ins.
16 Jun 2017
Why consent should be on your mind right now
The GDPR sets a rather high standard for consent and places more control in an individual’s hands. Here’s a brief overview on consent and why it’s so important to have it in the run up to the GDPR.
15 Jun 2017
How can we deal with on-demand customers on social media?
During this blog, we’ll walk through key points to help those managing social media devise a strategy to help deal with increasingly more demanding and needy customers.
12 Jun 2017
Long lasting deliverability using customer lifecycle & engagement
So, you have cleaned up your list, crushed your content and now you are delivering emails. You are in email marketing nirvana. But a few months have gone by and engagement is dropping? Now so is my deliverability! Is this all of my effort down the drain?
07 Jun 2017
Let's not kill off email marketing again
It seems like only yesterday, we were predicting the death of email marketing. We'd flogged it for all it was worth and it was tired. Overused, ignored, under-resourced and declared uncool. So what are we going to do about it?
06 Jun 2017
Turning A Compliancy Conundrum into Consumer-First Marketing - Why GDPR Represents an Opportunity
We are less than a year away until the changes to GDPR takes place. I believe that the implications are as significant and far-reaching, as the opportunities it will create, as our industry navigates this changing landscape. Learn more.