DMA - Data & Marketing Association

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Referenced or Embedded images? Go for it, swing both ways!

Avoid the red X where you can...Piece focus's on scenario's of referenced images versus emedded.   
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Email Marketing for Nonprofits

Americans donated $373.25 billion to charities in 2015. Learn how to spread the word and achieve more with email marketing for nonprofits.
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Tips for Choosing the Best Email Marketing Software

With email marketing  ROI of 3800%, choosing the best newsletter software provider is key. Question is: how to choose the right one?   This post contains 13 actionable tips that will help you find an ideal email marketing software for your business needs.
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5 Ways Marketers Can Improve Their Data Management

Joanna O'Connell, CMO of MediaMath, takes us through how to understand, manage and activate data for successful marketing.
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Romax Marketing set to grow with Imprint DM system

 Romax Marketing has chosen a Management Information System (MIS) from Imprint-MIS as it looks to capitalise on growth opportunities.
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Don't Say the 'M' Word

Why the millennial segment no longer exists in an age of increasing personalisation.
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