03 Apr 2023
DM effectiveness continues to grow
Direct mail experienced something of a renaissance during the Covid years – lockdown prompted a wide scale love affair with the letterbox. People enjoyed receiving mail, it provided a welcome break from the mundanity of being at home ALL THE TIME! It's no wonder therefore, that the...
31 Mar 2023
Webinar: Supercharge Your DMA Awards Entries with JICMAIL
The DMA Awards are the most rewardingly hard to win in the business. So, how can you go further and grab the glory? Find out alongside JICMAIL, Armadillo and The Creative Consultancy, and Whistl.
20 Feb 2023
First-Tier Tribunal overturns ICO enforcement notice against Experian
The ICO accused Experian of trading, enriching and enhancing people’s personal data without their knowledge.
20 Feb 2023
WEBINAR: JICMAIL Q4 2022: Launching the new Response Rate Tracker
Join JICMAIL for a special quarterly webinar, for the presentation of our Q4 2022 key mail metrics, covering the effectiveness of the mail channel in the Christmas trading season and releasing the results from our new Response Rate Tracker.
10 Feb 2023
Is there any space for B2B brands on TikTok?
We posed the question to up-and-coming creatives and strategists, Jordan Perez-Hughes at B2B CX Agency The Croc, accompanied by Maya Behzadi and Lili Small from social media and influencer marketing agency, BIG little LDN..png)
11 Jan 2023
Email Benchmarking Series: Deliverability Update
Following the release of the 2022 DMA Email Benchmarking Report, the DMA Email Council's research hub has prepared a series of articles explaining in more detail some of the most important aspects of the report. This article offers insights into how deliverability changed during 2021...1.png)
06 Jan 2023
JICMAIL shortlisted in the prestigious Mediatel Media Research Awards 2023 for Media Owner/Trade Body of the Year
JICMAIL is thrilled to announce it has been shortlisted in the Mediatel Media Research Awards 2023 for Media Owner/Trade Body of the Year. These are highly respected awards for leading media research practitioners across the industry.
04 Jan 2023
Email Benchmarking Series: Clicks: A Deep Dive!
Following the release of the 2022 DMA Email Benchmarking Report, the DMA Email Council's research hub has prepared a series of articles explaining in more detail some of the most important aspects of the report. This article focuses on clicks.2.png)
01 Jan 2023
Copywriting Masterclass
Hone your copywriting skills with copywriting techniques that captivate and persuade your audience. Develop skills that help you connect with readers and inspire them to act. Through this course, you'll acquire practical tips and knowledge to boost the effectiveness of your writing in all contexts..png)