DMA - Data & Marketing Association

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Careers at the DMA Group: Junior writer

We seek a versatile junior writer with a creative heart to join the brand and content team.
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Big Book Crit Spring 2018

In association with the GRT, the IDM and DMA, the 5th round of Big Book Crit returns this April.
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5 Questions to ask yourself when choosing your print process

Digital Print or Litho Print? 5 Questions to ask yourself when choosing your print process.
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Domain Debate

When setting up your email send solution, should you buy a new domain or use a subdomain of your corporate domain? The DMA Email Council debate.
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The Great GDPR Opt-In Experiment⦠much more than just a tick box

Marketing and advertising techniques, when applied to the challenge of obtaining consent, can add a so-far missing element.
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7 Tips to Increase your Direct Mail Response Rate

You can always tweak your Direct Mail to deliver a higher ROI, both as a stand-alone mailing piece or in the broader campaign.
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