05 Sep 2025
JICMAIL WEBINAR: Q2 2025 Results: Exploring the Long and Short of Loyalty
Join Ian Gibbs for a run through the latest results, plus he'll be joined by Ellie Gauci, Head of Strategy - Loyalty & CRM, VCCP to discuss the joint DMA VCCP report "The Long and Short of Loyalty" released this summer..png)
05 Sep 2025
JICMAIL Q2 2025 Results: Mail interaction rates and digital effectiveness reach a five-year high
Q2 2025 results reveal that frequency of interaction with Direct Mail, plus effectiveness of all mail types at driving digital actions among consumers, have reached a five-year high and are closing in on the record set during the lockdown of Q2 2020.
26 Aug 2025
Why Businesses Should Clean Their Customer Databases
Whether it is used for direct mail, email, or telemarketing, this information forms the backbone of most marketing strategies. Yet many companies still underestimate the importance of keeping their data clean and up to date.26 Aug 2025
Why Working with DMA Members Matters for Compliant Marketing
The rules around data protection and consumer rights are more stringent than ever. One of the most reliable indicators that a supplier takes these responsibilities seriously is membership of the Data & Marketing Association (DMA).
26 Aug 2025
Why Businesses Are Embracing Direct Mail
Businesses are spoilt for choice when it comes to reaching new customers. Yet despite the digital revolution, one channel is making a strong comeback - direct mail. Learn why more and more businesses now rely on sending postal mailings4.png)
26 Aug 2025
High-Quality B2B Data: Why Data Is So Important When Marketing
High-Quality B2B Data for Email, Postal, and Telemarketing Campaigns | Selectabase - Discover why accurate, targeted, and GDPR-compliant B2B data is vital for business growth. Build your own list instantly with the Selectabase List Builder tool..png)
07 Aug 2025
Your Print Delivered. Now Let it Shine at the DMA Awards
The DMA Awards’ Mail and Unaddressed Print categories celebrate outstanding print campaigns, offering you the chance to showcase creativity, gain industry recognition, and inspire the wider sector. The Print Council share their advice on what sets a DMA Award-winning entry apart...
31 Jul 2025
From Data to Doormat: Transforming Print Through Customer Insight
Customer data is driving smarter, more creative print campaigns and unlocking new value across the board. The Print Council have shared their takeaways and advice following the release of the DMA Value of Customer Data Report...
24 Jul 2025
Targeted, Tangible, Thriving: What the Data Says About Door Drops
Door drops are outperforming expectations. Members of the Print Council share their 6 key takeaways and advice following the release of this year's Door Drop Report...