06 Nov 2018
DMA Breakthrough Award
The DMA Breakthrough Award gives aspiring creatives an unmissable opportunity to get their work seen by some of the best in the industry. Entries close this weekend and the winners will be annouced at the DMA Awards.
06 Nov 2018
A Brexit briefing
A live, online discussion about the data and marketing impacts of Brexit, hosted by the DMA’s External Affairs and Legal teams – with your questions setting the agenda
05 Nov 2018
The renaissance of print in the digital age
10 years ago, print was part of every campaign we launched. Since then, digital channels have taken centre stage, leaving print out in the cold. But a new report from APS Group looks into print’s renaissance and its integral part in the modern marketing mix.
01 Nov 2018
The Government are going to ban pension cold calls
The policy was agreed after a public consultation
31 Oct 2018
The DMA Brexit Briefing
Today, the DMA hosted an event on Brexit and the prospects for the data and marketing industry.
30 Oct 2018
DMA Scotland announce Talent hub Chair
Rob Huggins of MBN solutions announced as DMA Scotland talent hub chair
30 Oct 2018
Is Persona-based Targeting Bad?
Once a month the DMA Email Council meet – a collection of industry experts championing the use of email as part of the marketing mix, highlighting industry innovation and best practice. Each month a key topic is debated allowing members to both share and challenge opinion. Here’s our latest...
29 Oct 2018
Creative effectiveness in door drop - examples from 2018
The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats in 2018.
29 Oct 2018
Scotland's drive to harness the true value of data
The DMA's MD Rachel Aldighieri writes in The Scotsman about the importance of why DMA Scotland is working on initiatives and research to establish the value of data to the Scottish economy