DMA - Data & Marketing Association

19 May 2019

Welcome to a new Data & Marketing Association

The Data & Marketing Association is rebranded. We're reinvigorated and reimagined, with a new expanded offering that takes in our world-renowned Institute of Data & Marketing, and DMA Talent. To find out how it all comes together, and how you can get involved, read on.

17 May 2019

Customer Engagement 2018: How to win trust and loyalty

How is loyalty changing? What do customers really want? Are consumers genuinely loyal to brands or is it purely habit? How can brands reward their customers to keep them loyal? Read our latest research to find out.

17 Jun 2019

The Ethical Marketing Movement

Phrasee and Vitreous World went to 4,000 consumers and 400 marketers across the UK and the USA to get the full picture of the attitudes towards unethical marketing. Join the ethical marketing movement to build a better industry future.

Email Council

Data & Marketing Association
DMA Council

17 Jun 2019

My dog ate my email: a podcast series all about...email

Hosted by Vuture's Lili Boev, this is a podcast starring a stellar cast of email geeks, creators and innovators. They join Lili for a sit-down and a chat through the hots, the nots, and the maybes of email marketing. Episode 4 is online now.

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14 Jun 2019

Customer Engagement Labs

Join the DMA and ASDA to find out new, innovative ways to collaborate and matter more to your customers, at the sixth iteration of the DMA’s Customer Engagement Labs. A perfect opportunity for senior creative, tech and data professionals to join each other in an immersive environment which...

13 Jun 2019

DMA Awards - The Great Scots

Want to find out who won at the DMA Awards 2018 from Scotland? Join us to hear from CHAS, Different Kettle and Story UK, those behind a number of DMA shortlisted campaigns from Scotland – examining strategy, creativity, and results with a fine-tooth comb.