14 Jul 2016
DMA Insight: the Big Brand league table
New DMA research shows the most popular retail brands according to consumers, and shows some big surprises when compared to other 'most popular' lists
14 Jul 2016
DMA Awards: our workshops are back
With the DMA Awards open for entries, our unplugged workshops return. Led by our Awards judges, learn to knit together a winning DMA Award entry with their expert help.
14 Jul 2016
The DMA Awards bellwether: what makes a winner
We analysed 1000 campaigns to find out what makes a DMA award winner – the results will surprise you…
13 Jul 2016
BrightTALK: Recognise, Understand, & Value Me - Employing tech to bring analytics to life
Join this BrightTALK Academy panel session and learn to improve your customer engagement by making the most of your data.
12 Jul 2016
Member ContentIs data really that important for modern marketing?
We want your views on the importance and value of data to marketers as part of our research across 17 countries. Complete our short survey to give us your views.
08 Jul 2016
New government communication frameworks announced
Following extensive lobbying by the DMA, the government has announced details of its new communications frameworks, dubbed 'Campaign solutions' for end-to-end services and 'Communication services' for specific services
08 Jul 2016
DMA and members respond to EU PECR reform
The DMA gave its submission to the EU Commission on its review of the ePrivacy Directive. Find out what we had to say.
07 Jul 2016
Member ContentThe UK Governmentâs take on Brexit and data
I attended the Privacy Laws & Business Conference this week where the minister for intellectual property Baroness Neville-Rolfe presented the Government’s view on Brexit
06 Jul 2016
'Deep reading' your way to better thinking
The week in marketing and advertising, with the latest on media owners, how to 'deep read', a little on Brexit and the latest from Gap, The Beano and creativity