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How do consumers really feel about your loyalty scheme?

A new report from Forrester highlights the challenge of point-based loyalty schemes and whether these truly drive emotional loyalty.
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Halloween update: Brexit got you spooked?

Today the Chancellor presents his budget, adding fuel to the already-raging debate about what lurks in the dark night of the Brexit debate… (Insert spooky laugh).
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IDM training: Corporate training

The IDM offers customisable training approaches tailored to help your organisation create world-class marketing – and a selection of bespoke courses dedicated to key marketing themes. Read on to learn more.
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Discover Digital

A week-long programme run by DMA Talent in partnership with the Barnardo’s Make Trax Project will take place in Brighton next week to help young people get into industry.
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ePrivacy Regulation: growing concern over the lack of focus on data and marketing

The Austrian Presidency publish the latest ePrivacy Regulation text
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Facebook given another maximum fine for breaches of data protection law

The social media giant is ordered to pay £500,000 over the use of data analytics for political purposes.
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Regulation Hub Update - October 2018

DMA Contact Centre Council meet every month to actively seek to identify, reinforce, share and shape best practice. Find their regulation update here.
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