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Can an agency ever really GET my brand as well as me?

The DMA Social Media Council provides advice for brands to solve their biggest customer engagement dilemma.  
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Customer engagement 2017: three perspectives on finance and engagement

What is the balance between marketing spend and customer enagegement? We asked three marketers: Howard Ormesher group CRM director at IM group, Ben Lappin, head of customer experience at The Guardian, and Phil O’Sullivan, Markting Director at Newmarket Holidays, to chat about their...
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DMA Awards: Make your entry fly

Hear from the famously unimpressable judges about what really does impress them
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Pure360: Five game-changing eCommerce automations

Marketing automation offers enormous promise to digital marketers
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The $200,000 selfie

How to legally buy a peerage, the $200,000 selfie, Soundcloud founder speaks as his company comes under the spotlight, how a font could bring down the Pakistani government and the end of gender stereotypes in ads
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Should you manage customer service through social media in-house, externally or through a combination of both?

The DMA Social Media Council provides advice for brands to solve their biggest customer engagement dilemma
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Lecture in Progress - A hive for creatives

When something comes with the seal of approval of It’s Nice That, people sit up and take notice. Dig in to creative culture and travel to a new digital destination for the good people of the creative industries at Lecture In Progress. 
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The lawnmower hypothesis

AI won't take your job. In fact it might create a new one for you - look at lawnmowers. Snapchat's market woes, the gig economy, a chat with Jimmy Iovine, and the most baffling piece of visual special effects ever seen in cinema.
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DMA advice: Location based marketing

The DMA's Responsible Marketing Committee unveils a brand new guide to location based marketing. Learn how to reach the right person at the right time, and reap the brand benefits.
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