26 Aug 2025
Why Businesses Are Embracing Direct Mail
Businesses are spoilt for choice when it comes to reaching new customers. Yet despite the digital revolution, one channel is making a strong comeback - direct mail. Learn why more and more businesses now rely on sending postal mailings4.png)
26 Aug 2025
High-Quality B2B Data: Why Data Is So Important When Marketing
High-Quality B2B Data for Email, Postal, and Telemarketing Campaigns | Selectabase - Discover why accurate, targeted, and GDPR-compliant B2B data is vital for business growth. Build your own list instantly with the Selectabase List Builder tool..png)
26 Aug 2025
"We've had a couple of approaches...but they came to nothing"
Most buyer approaches stall. We help founders shift from reactive chats to proactive strategic deals built around their goals.
15 Aug 2025
Are you looking to enhance the value of your business?
"Thinking about selling your business? The difference between a great deal and a disappointing one often comes down to how ‘transaction-ready’ you are. Here’s what buyers look for—and what could be holding your valuation back."
15 Jul 2025
Why Accurate B2B Data is the Secret to Better Email Open and Click-Through Rates
Helpful insight and ideas highlighting how data quality, accuracy and relevance can often be the key to better email interaction rates
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14 Jul 2025
Is Compliance the Enemy of Connection? Reframing regulation as a strategic advantage
Discover how compliance can fuel creativity and connection in financial services. This masterclass shows how to turn regulation into a strategic tool for smarter, more empathetic communication that builds trust and drives real competitive advantage.1.png)
11 Jul 2025
Here's how M+C Saatchi Fluency Balance Human Intuition and AI
Little Black Book (LBB) sat with Amar Vyas, CDTO at Fluency M&C Saatchi, for a candid conversation into the intersection of gen AI & creative strategy, with Amar demystifying AI for the non believers & tackles its ethical & sustainability issues
26 Jun 2025
Treating customers fairly: the role of the phone
Explore the importance of treating vulnerable customers fairly in financial services, the role of the FCA, and best practices in ethical telemarketing. Discover how businesses can use the phone as a tool for transparency and customer care.