06 Aug 2020
Introducing Instagram Reels: Let Battle Commence
Instagram Reels has been rolled out, and with it Facebook move to all-out attack mode against TikTok. This article looks at what we can learn from previous Facebook innovations, and what this means for the future of TikTok.
04 Aug 2020
Data Protection Checklist when Selecting Suppliers
This article considers how you manage your suppliers' handling of your personal data? What factors do you need to consider when carrying out your due diligence at appointment and when / how do you decide whether to audit your suppliers’ activities?
28 Jul 2020
Ready, Steady, Staycation! ParcVu Case Study
ParcVu has been a provider of Holiday Park software for over 35 years. Find out how we helped them enhance their user experience ahead of the 2020 staycation season.
28 Jul 2020
Staying authentic in the age of automation
Marketing automation and artificial intelligence (AI) can bring significant value to a company and its customers. However, as brands strive for genuine customer engagement and meaningful consumer relationships, balancing authentic experiences and technology-driven marketing strategies in the age...
16 Jul 2020
Data & Marketing
In this guide, we explain how and why you should keep your mailing data clean and what prospect data types are available and their advantages.
16 Jul 2020
Print that doesn't cost the Earth
Edit are proud to have signed up to Two Sides, an initiative to promote the sustainability of the communications supply chain and dispel common environmental misconceptions on why print and paper is a sustainable communications medium.
14 Jul 2020
7 ways your email signatures can meet the challenges of remote working
With staff working remotely, there’s a whole new set of challenges to face. How best to track their productivity? Are they sufficiently motivated or in danger of letting service standards slip? Can you still ensure they present a united brand front..
14 Jul 2020
Treating loyalty as an outcome, not just a program
The opportunity for every retailer to leverage your unique brand voice has never been better, and recasting customer loyalty strategy to ensure these brand promises are effectively communicated can be the best path to success.
13 Jul 2020
Direct Mail - Don't call it a resurgence
To say direct mail is having a resurgence would be to deny its steady existence as a vital channel for many retail businesses since the mail order boom years..png)