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The latest edition of the DMA’s annual report into the state of door drops.


The Door Drop Hub examines the Government’s use of door drops throughout the coronavirus pandemic.

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Marketing automation and artificial intelligence (AI) can bring significant value to a company and its customers. However, as brands strive for genuine customer engagement and meaningful consumer relationships, balancing authentic experiences and technology-driven marketing strategies in the age of automation remains a significant obstacle.

The DMA’s Email Council review if the stats on ‘what good looks like’ for UK senders when it comes to delivery, open and click rates from our Email Benchmarking Report is really good enough.

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