28 May 2024
JICMAIL Webinar: Q1 2024 Results - Applying the new Response Rate Tracker benchmarks
Securing the best results for your marketing budget is the priority for all marketers. Join Ian Gibbs to hear the latest Q1 2024 results and find out more about the shifts across physical and digital actions consumers are taking with their mail.
24 May 2024
Email Accessibility: What you need to know
Almost one in ten Europeans lives with vision impairment or blindness, according to the World Health Organisation. It’s likely that some of them are on your send lists. How can we make our marketing campaigns inclusive for all?
22 May 2024
What are you trying to prove? The value of a proof of concept
A telemarketing programme involving hundreds of one-to-one conversations with customers and prospects is the perfect opportunity to perform a thorough proof of concept. It enables you to learn quickly and validate your approach in a systematic, transparent way, so you set off on a better track..jpg)
21 May 2024
Welcome emails: how to make them stand out?
Welcome emails are your first opportunity to build a connection with a new customer, and introduce your services, products and offerings in a meaningful way. Get some inspiration to refresh them today!
16 May 2024
State of Loyalty Report 2024
Get the latest data and insights on loyalty for a higher customer retention rate and more consistent revenue..png)
14 May 2024
Gamify Your Email Campaigns
Gamification is more than an engagement-driver. It also helps to collect valuable data for segmentation and personalisation. And it might be easier than you’d think to add game-like elements to your emails!
10 May 2024
3 Ways to Enhance Brand Consistency
As your company grows, it becomes increasingly difficult for your teams to maintain a consistent brand identity. Here are 3 tips to enhance your brand consistency.
08 May 2024
JICMAIL Webinar: From Letterbox to Ballot Box: Reclaim Voter Trust
Join JICMAIL as we discuss trust drivers in this age of mis-information and explore the enduring power of Direct Mail and Door Drops for effective campaigning by political parties.
08 May 2024
An Introduction to Web3 and Blockchain
RedEye's Technical Operations Manager, Justin Oakley, gives us an insight into the Web3 evolution by explaining what is blockchain, how are smart contracts used for transactions, your digital wallet and examples of the new digital craze of NFT’s.