Email Accessibility: What you need to know

Do you feel like you've tried everything to improve your engagement rate, but you just can't seem to get to the next level? Have you considered making sure your emails are accessible and inclusive to all?

Data from the World Health Organisation shows that 9% of the population in Europe experiences a form of vision impairment or blindness, meaning that members of your audience might actually struggle with seeing and reading your messages. And when your subscribers struggle to read your emails, no one wins. So, what can you do to make your brand’s marketing campaigns inclusive to all?

Download the Email Accessibility Guide for Relationship Marketing and find out how to enhance accessibility with:

• Copywriting tips for easy-to-read content

• Design strategies to address disabilities and ensure readability

• Ensuring your emails are setup to work seamlessly with voice assistants and screen readers

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