#writerscrawl2018

#writerscrawl2018 made its debut in 2016 as we linked writers, creatives and anyone with an interest in words to events at agencies and venues around London.

This year we are back, and looking at words without boundaries.

We're talking words that are catalysts of change. Words that break down our prejudices, stereotypes and biases. Words that provoke our curiosity, persuade us to explore what we have in common and what makes us different. Words that help us fall in love with brands and even words that help us fall in love with each other.

Come along to the range of events we have on offer throughout the week, and be inspired on how to use the word to smash through boundaries and get your messages to hit home.

There are two ways to book:

• A weekly pass ensures you won’t miss a second of the action – granting you access to all the events on offer
• Individual event tickets allow you to choose the sessions that suit you best – letting you compile your own bespoke line-up for the week

You can keep in touch and hear about the new events being added by checking out the #writerscrawl2018 hashtag.

If you are interested in hosting an event as part of the festival, please email Lucy Chapman.

Agenda

Monday 19 March

11.00am: Webinar: Anatomy of award winning copy with OLIVER

How do you get cynical media buyers to sit up and take notice? It’s a challenge OLIVER relished when writing for The Guardian last year.

6.00pm: Introducing the #writerscrawl

Join us for an evening of networking drinks and nibbles hosted at the DMA house to officially open the festival and get excited for the week ahead.

Tuesday 20 March

9.00am: Words are experiences FULLY BOOKED

Learn a different way of thinking about the impact of language both from a neurological and psychological perspective in a workshop setting from director of technology at Lab, Daryll Scott.

5.30pm: The Great RAPP Write Off

Julie Adams, head of copy at RAPP invites you to accept a challenge - her take on speed dating, for copywriters.

6.30pm: Copywriters, unite! London

Drinks, networking and putting the copy world to rights - hosted by distinguished copywriter, Vikki Ross.

7.00pm: Copywriters, unite! Manchester

Drinks, networking and putting the copy world to rights - hosted by lover of words and creator of stuff, Ellen Ling.

Wednesday 21 March

11.00am: Webinar: Anatomy of award winning copy with LIDA

Hear how LIDA woke up commuters, with words, and words alone – a challenge, to say the least. But one that won them Gold at the 2017 DMA Awards.

2.00pm: The power of the #

Join cherryduck for a workshop that takes a closer look at the authority of consumer commentary – and the exchange of authority from brand to consumer.

6.00pm: Signs of the times FULLY BOOKED

Join Wunderman to rediscover the power of words to effect change.

Thursday 22 March

4.00pm: The big pub scrawl

Combining two of the writer’s favourite pastimes; the written word – and the pub. Join us for an evening made up of pint-sized TED style talks around copywriting and creativity.

6.00pm: Copywriters, unite! Bournemouth

Drinks, networking and putting the copy world to rights - hosted by copywriter, editor and writing trainer, Rebecca Perl.

6.00pm: Copywriters, unite! Bristol

Drinks, networking and putting the copy world to rights - hosted by creative conceptual copywriter, Candi Williams.

6.00pm: Copywriters, unite! Cambridge

Drinks, networking and putting the copy world to rights - hosted by strategic SME marketer, Paul Lewis.

Get £200 training credit when you book a course or qualification before 5pm on Thursday 31 August. Email us at training@theidm.com or call 0208 6140255 and quote CREDIT200.

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