DMA - Data & Marketing Association

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Big win for charities as government accepts DMA-led opt-in amendment

The DMA and member Wood for Trees provided evidence to the government that the amendment to the Data (Use and Access) Bill could add £290 million to charity fundraising.
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Announcing the DMA's new CEO

DMA's new CEO Rachel Aldighieri reaffirms commitment to "championing growth, effectiveness and trust in marketing" as she sets out her vision for a more ethical, diverse and creative industry.
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Upskill your team with government funding

Do you want to grow the skills of your digital marketing team? The DMA has partnered with the Department for Education (DfE) to deliver government-funded Skills Bootcamps in Digital Marketing Strategy.
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Data (Use and Access) Bill pre-Christmas update

The House of Lords rises for the Christmas recess following further scrutiny of the Data (Use and Access) Bill and DMA-led amendments.
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Virtual: Fundraising Forum - How Emotion Drives Donor Longevity

The Fundraising Forum provides a confidential space for charities to collaborate, share insights, and hear from industry experts.
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What being shortlisted for a DMA Award means

Paperplanes have been shortlisted for a DMA Award in the Mail Category, discover what it means to them.
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DMA letter to Secretary of State Peter Kyle on behalf of the charity sector

Major charities have lined up behind the DMA's call for the government to extend the soft opt-in to the charity sector.
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