13 Jul 2011
Member ContentFA email marketing report 2011
The FA Email Marketing Study aims to shed light on how football clubs are using digital marketing to cement fan loyalty, increase revenue from branded merchandise and provide platforms for their sponsors to reach out to their fan base.![T-53c7de14109a5-fa-email-marketing-study2-2011_53c7de1410875-2.jpg](/uploads/T-53c7de14109a5-fa-email-marketing-study2-2011_53c7de1410875-2.jpg)
23 Jun 2011
Member ContentData tracking report 2011
The Data Tracking Study 2011 reveals that data capture is suffering as consumers opt for online anonymity.![T-53c7dc770d37e-annual-data-tracking-study2-2011_53c7dc770d17f.jpg](/uploads/T-53c7dc770d37e-annual-data-tracking-study2-2011_53c7dc770d17f.jpg)