DMA research and advice | DMA

Filter By

Show All
X

Connect to

X

DMA research and advice

The end of one-to-one marketing?
The proposals at a glance
How will this impact MY business?
Details of the proposals' impact
What other organisations are saying
Useful links
DMA research and advice
Latest updates


DMA Research Papers

Putting a price on direct marketing 2012

Data privacy: what the consumer really thinks 2012

Articles

Draft EU data law criticised in London and Brussels 26/11/12

The DMA meets with ministers about EU data rules threat 29/10/12

September 2012 update on draft EU Data Protection Regulation 24/09/12

Focus on draft EU Data Protection Regulation 30/07/12

Update on draft EU Data Protection Regulation 10/07/12

EU data reform timetable published 28/05/12

EU Data Protection Regulation lobbying update 23/04/12

Regulators find flaws in data protection changes 23/03/12

Reding defends EU data privacy reform 23/03/12

How the EU Data Protection regulation could affect you and your business 30/01/12

Proposed changes to the EU Data Protection Directive 15/12/11

Press Releases and News items

UK's digital economy under threat unless next EU Data Protection vote is business-friendly, says DMA 22/10/13

UK plc uncertain about cost of EU data reforms, says ICO 15/05/13

Senior Execs unaware of business threats of EU data protection reforms 28/01/13

Infographic on Data Protection 2012 24/01/13

Proposed EU Data reforms ‘worse for UK business’ than feared 09/01/12

DMA welcomes Justice Select Committee’s call for EU data laws ‘to be sent back to the drawing board’ 01/11/12

Ministers promise to protect UK economy against damaging EU data rules 23/10/12

DMA lambasts call to ignore industry concerns over EU data privacy reforms 25/06/12

DMA response to MoJ Call for Evidence on EU Data Protection Proposals Mar 2012

DMA reveals potential costs of EU Data Protection regulation to business 15/03/12

What next for data privacy 02/03/12

Information Commissioner: DM industry action needed to avoid ‘over-prescriptive data regulation’ 02/03/12

Marketing Industry warns EU lawmakers to avoid making Data Protection Regulation ‘anti-business’ 25/01/12

Hear more from the DMA

Related Articles

When thinking about sustainable marketing, often we think about the channels we use, or materials we use in a physical sense. We overlook things like the audience targeting, data cleanse & optimisation, which have a big impact on minimising wastage.

1714037684255.png

Purple Square’s Tim Biddiscombe interviewed marketing data and tech industry veteran Andy Masters about the essential roles of listening, learning and trust in building holistic and effective customer journeys.

Thumbnail Reimagining CX _Andy Masters 600x400.jpg

The subject of Generative AI and Real-Time Personalisation, two very interesting, interrelated subjects, in that they both deal with the here and now, presenting information with an immediacy and accuracy bordering on the prescient.

iStock-1366023601.jpg

Travel and tourism enterprises face challenges in delivering tailored customer experiences amidst rising expectations.

iStock-1484358444 600x400.jpg