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Future Trends Series - The Value of Sustainability
Consumers' concerns about environmental and social sustainability have heightened during the pandemic.
The second event of our 2022 Future Trends Series, this online session will reveal how these values are driving changes in consumer behaviour.
Join our speakers for a research presentation, panel discussion, and more to discover how investing in a more sustainable future is an increasingly important differentiator for brands.
In particular, you’ll learn about Hellmann's campaign, Animal Crossing, from Ogilvy, which won Gold for Best Sustainability at the 2021 DMA Awards.
You’ll also hear from:
- Event Chair Scott Logie, Customer Engagement Director, REaD Group
- Anna Frigerio, Insight Manager, DMA
- Sarah Burns, Head of Media Solutions, Join the Dots
- Charlotte Tullett, Associate Strategy Director, RAPP
Part of our Customer Engagement campaign, during this event, you’ll uncover:
Examples of customer trends in the real world
How consumer behaviour is shifting
Why brands should invest in sustainability