28 Jun 2024
Telemarketing - obsolete tactic or powerful strategic tool?
Telemarketing continues to hold a significant place in the marketing strategies of many businesses, despite a relentless wave of digital transformation. Contrary to common misconceptions, telemarketing is not an obsolete tactic.![T-f7471097c9ce2257f7d50dfce381e292-depositphotos_103113358_s-(1).jpg](/uploads/articles/T-f7471097c9ce2257f7d50dfce381e292-depositphotos_103113358_s-(1).jpg)
14 Dec 2023
Data & Marketing Commission announces new Chief Commissioner
Emma Martins confirmed as new Chief Commissioner of the Data & Marketing Commission![T-9212fa7eb6b05731ef18cab536e1ed30-emma-martins-dmc-chief-header1.png](/uploads/articles/T-9212fa7eb6b05731ef18cab536e1ed30-emma-martins-dmc-chief-header1.png)
23 Nov 2023
Don't underestimate the importance of a campaign brief
We’ve all been there. After completing the initial strategy and planning for a new marketing campaign, you find yourself under pressure to start delivering it straight away.![T-2ae4aafdfd9a7ded75cbfba6271ef842-pexels-campaign-del-brief--3727509.jpg](/uploads/articles/T-2ae4aafdfd9a7ded75cbfba6271ef842-pexels-campaign-del-brief--3727509.jpg)
03 Oct 2023
Preparing your email marketing for DPDI and continually-changing data laws
The UK is finalising new legislation to update DPA 2018, UK GDPR and PECR. The Data Protection and Digital Information Bill (DPDI) aims to create a new data regime for UK businesses and consumers but is still subject to change and best practice guidance will take time to be established. With the...![T-2e510ea93f4d91b4ce9360dc0e27ee10-steve-henderson-email-council.jpg](/uploads/articles/T-2e510ea93f4d91b4ce9360dc0e27ee10-steve-henderson-email-council.jpg)
26 May 2023
The €1.2bn Meta fine: what happened and what does it mean for your business?
The record fine for the Facebook parent company has implications for how data is transferred between the UK and USA.![T-ca052ea912a7d4ad51faf2c829745b92-eu-us-privacy-shield_14612.jpg](/uploads/articles/T-ca052ea912a7d4ad51faf2c829745b92-eu-us-privacy-shield_14612.jpg)
08 Mar 2023
DMA welcomes the new pro-growth DPDI data privacy reforms
The DMA welcomes the new Data Protection and Digital Information Bill (DPDI). The proposed reforms will provide businesses with additional pro-growth opportunities and legislative clarity while maintaining a high standard of protection for customers.![T-63b8daffe42748dae8b523628c2a669b-testing456.png](/uploads/articles/T-63b8daffe42748dae8b523628c2a669b-testing456.png)
28 Feb 2023
Data & Marketing Commission announces new Independent Commissioner
Kate Staples has been named as the new Independent Commissioner of the Data & Marketing Commission (DMC) – the industry body that oversees and enforces the DMA Code.![T-8412c8b6d8e86a76e8fabb3b536e0038-kate-staples.png](/uploads/articles/T-8412c8b6d8e86a76e8fabb3b536e0038-kate-staples.png)
20 Feb 2023
First-Tier Tribunal overturns ICO enforcement notice against Experian
The ICO accused Experian of trading, enriching and enhancing people’s personal data without their knowledge.![T-eb464e3e2710c93bd2930f086696647a-experian---hero.jpeg](/uploads/articles/T-eb464e3e2710c93bd2930f086696647a-experian---hero.jpeg)
06 Sep 2022
Data & Marketing Commission Announces New Industry Commissioners
Robert Bond and Gilbert Hill have been named as the two new Industry Commissioners of the Data & Marketing Commission (DMC) – the industry body that oversees and enforces the DMA Code.![T-ac1e1e3bc77b14c128db39be2b329525-microsoftteams-image-(13).png](/uploads/articles/T-ac1e1e3bc77b14c128db39be2b329525-microsoftteams-image-(13).png)