31 Mar 2021
Consumer Email Tracker
Tune in for the essential guide to learning how consumers interact with your brand - in the context of their inbox. Hear the tracker report findings from the DMA and Validity, The Economist, alongside DMA Award Gold-winners Toyota and Jellyfish.31 Mar 2021
Marketing Automation in Print
Direct mail marketing remains one of the most powerful marketing tools, yet digital marketers tend to ignore it and therefore are missing a valuable opportunity. Tune in to hear from The Lettershop Group, Royal Mail MarketReach, XMPie, Nutshell Creative Marketing, Sainsbury's, Two Sides and IPIA...31 Mar 2021
Coronavirus: March 2021 - The Impacts on Business
A year on from the first UK-wide lockdown, the eighth phase of the DMA’s ongoing survey into the impact of coronavirus reveals some positivity for businesses looking forward, but that the road to full recovery from the challenges of the last 12 months will take time.30 Mar 2021
Sprinklr: A Time to Serve - Thoughtful Marketing
To be thoughtful, sensitive, and discerning for everyone's individual needs and circumstances should be the goal of every brand experience, customer contact, and marketing campaign. Join the DMA, Sprinklr, Bloom & Wild and Camelot for practical advice on how to listen to your customers, then act...29 Mar 2021
Consumer Email Tracker 2021
Email marketing is part of a much bigger ecosystem and the way consumers engage with their emails reflects this. This report will provide you with a wealth of deep insights into how subscribers engage with their messages – their perceptions, preferences, and dislikes when it comes to email.25 Mar 2021
Data 2021
Data has become even more critical in the last year, for the first time driving a path through a global pandemic. So, what does this mean for you and your business? Data 2021 will bring you thought leaders with inside tracks on real-life case studies and experiences; the latest regulatory and...24 Mar 2021
Regulation Hub Update - March 2021
DMA Contact Centre Council meet every month to actively seek to identify, reinforce, share, and shape best practice. Find their regulation update here.22 Mar 2021
Investigating Email: E-receipts
E-receipts have been a growing trend for many brands to grow their email lists, and one that has accelerated since the GDPR came into force in 2018. Read on and find how brands are using them as an integral part of their email programme and customer engagement strategy.22 Mar 2021