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IDM Student Marketing Competition Shortlist Announced

The shortlist for this year's IDM Student Marketing Competition have been selected. Finalists will pitch to a panel of industry experts next Thursday 29 June where the winner will be announced later that evening.

What makes marketing creative: Imagination or innovation?

Everyone is born with creativity but how does one nurture it? And is creativity on the decline? Winston Graham tackled the thorny issue of imagination in marketing.
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Don't follow through

Google says it will hand over it's self-driving car to traditional car makers. Sad face. In other news, hear how the adtech and martech sectors are progressing, hear the Chuck Berry documentary sitting in a drawer for 40 years, and two perspectives on the election.
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Relay42: the ICO's GDPR consent guidance

The GDPR comes into effect in a little more than a year and the changes will affect anyone working with data
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DMA insight: How marketers prepare for the GDPR

Learn how the marketing industry is prepping for the GDPR, with evidence that, while marketers are pragmatic about the GDPR, Brexit has already hurt business in the UK and Europe
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Reviews in the "post-truth" age: Why genuine feedback is crucial

Feefo's chief marketing officer Matt West offers his thoughts on why feedback will always provide value to savvy marketers
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Mary Meeker's latest predictions

An election-free zone. Instead, read about Mary Meeker, the surprise sequel to the best mobile game ever made, and the 35 words you are probably getting wrong.
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Professional Copywriters' Network copywriting conference

The Professional Copywriters' Network holds its Copywriting Conference 2017 at The Crystal building in London's docklands on 13 October. DMA Members get £50 off the cost of a ticket.
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Welcome DMA Awards talent partner Gemini People

We are proud to announce that Gemini People is our talent partner for the DMA Awards
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