DMA - Data & Marketing Association

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Regulation Hub Update - March 2023

The latest regulation and compliance news for contact centres from the DMA Contact Centre Council’s Regulation Hub.
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Creative Effectiveness in Door Drops: March 2023

The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats. This time they have a look at a recent Door Drop from Spire.
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Webinar: Supercharge Your DMA Awards Entries with JICMAIL

The DMA Awards are the most rewardingly hard to win in the business. So, how can you go further and grab the glory? Find out alongside JICMAIL, Armadillo and The Creative Consultancy, and Whistl.
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Webinar: Unlock the Power of Catalogue Marketing

Did you know that two in three catalogue recipients visited the brand's website after receiving a catalogue?
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LinkedIn Live: Why Continuous Learning Cultures Supercharge Skills Development

How can organisations, large and small, commit to continuous staff development to drive business and people growth? The RSPCA, Golden Charter and The Dragonfly Agency talk to Rachel Aldighieri, MD of the DMA, about their organisations' experiences of micro-upskilling.
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DMA welcomes the new pro-growth DPDI data privacy reforms

The DMA welcomes the new Data Protection and Digital Information Bill (DPDI). The proposed reforms will provide businesses with additional pro-growth opportunities and legislative clarity while maintaining a high standard of protection for customers.
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Recruit Freshly Trained Digital Marketers

We have 90 job hunters trained in digital marketing ready and waiting for you to interview and recruit for free.
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Search Engine Marketing: SEO & PPC Masterclass

Drive sustained traffic growth through your SEO and PPC activity. Learn how to get higher search rankings, increase visitors to your site and maximise ROI on this intensive two-day course. Boost conversion rates and measure your results with effective actionable insights.
Copywriting for Digital

Does Your Brand Have a Zero-Party Data Strategy?

Zero-party data can help marketers to build direct relationships with consumers and, in turn, better personalize their marketing efforts, services, offers, and product recommendations. Businesses have long known the power of data to fuel sales. For years, third-party data tools like trackers...
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