10 May 2023
DMA CEO gives evidence in parliament on data bill
On 10 May 2023, Chris Combemale, CEO of the DMA, gave evidence to the Public Bills Committee on the Data Protection and Digital Information Bill (No.2) (DPDI)..png)
27 Apr 2023
Creative Effectiveness in Door Drops: April 2023
The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats. In this month’s edition, Christian Petersen, Retail Advertising Mail Products Manager, deep dives into a recent Door Drop from Royal Mail..jpg)
25 Apr 2023
Consumer Email Tracker 2023
What do customers think about email? The latest Consumer Email Tracker reveals consumers find an increasing number of marketing emails useful as year-on-year clicks on emails increase.
19 Apr 2023
LinkedIn Live: AI vs Social Media
With AI-generated content becoming increasingly prevalent, we explored the potential risks and challenges it poses, including the spread of fake news through artificial images.
04 Apr 2023
RAPP & Sagacity Solutions Sponsor Creative Data Academy 2023
Running for three days from today, the Academy will see 30 aspiring data-driven marketers get the opportunity to learn from data and marketing professionals and discover what working in the industry is like.
03 Apr 2023
Louise's Digital Marketing Strategy Skills Bootcamp Journey
Discover how our Digital Marketing Strategy Skills Bootcamp helped Louise Cranstone, Marketing Manager, Hodge Clemco, transform her digital marketing knowledge, skills, and confidence.
03 Apr 2023
Katy's Journey through the Digital Marketing Strategy Skills Bootcamp
Are you looking to transform your digital marketing career? Find out how Katy Bishop, Content Marketing Assistant at Niche Recruitment Ltd, unlocked her potential with our Digital Marketing Strategy Skills Bootcamp.
01 Apr 2023
AI-Powered Copywriting Masterclass
Unlock the potential of AI to enhance your copywriting skills. Discover how artificial intelligence tools can revolutionise your approach to content, from brainstorming to creating to editing. Learn to navigate the unique challenges and opportunities that AI tools present, while staying on the...1.png)
01 Apr 2023
What's your cost-of-living crisis exit strategy in 2024?
Economic pressures have plagued households for several years, with brands facing the challenge of engaging consumers who are more budget-conscious than ever before. As a result, brand loyalty has sharply declined, with 61% of consumers being less likely to stick with brands in 2023 compared to....png)