16 Jul 2019
Epsilon Named a Leader For Loyalty Services by Independent Research Firm
Epsilon is extremely proud to be named a Leader in another Forrester evaluation for Loyalty Service Providers, making us the only company recognised as a leader in both Loyalty Technology Platforms and Loyalty Service Providers Waves.
16 Jul 2019
Starting a Marketing Blog: Where do You Even Begin?
It can feel like the world of blogging is pretty saturated but there are ways to stand out, and marketers shouldn’t be shy of taking the plunge – there are just a few things to consider first.
15 Jul 2019
The Importance of Helping Stakeholders - Legacy Performance Analysis
Our research has highlighted the importance that the perception of personally benefitting from a charity has on a propensity to leave a legacy. This report delves into charities whose supporters are most likely to feel that they are a beneficiary from. The report contains some insightful and...
09 Jul 2019
MyLIfe Digital - Response to ICO action on BA
Read our full response to the ICO's intended action on British Airways. We're curious to hear your thoughts...
04 Jul 2019
JICMAIL Mail Item Database - now with over 33,000 items
JICMAIL Mail Item Database - now with over 33,000 items
03 Jul 2019
How do you create or earn customer loyalty?
If you consistently demonstrate value to your customers, they will reward you with loyalty. We’ve broken down some of the different types of customer loyalty to examine how businesses can utilise their strengths and create or earn loyalty.
03 Jul 2019
Choosing channels - how to select the most effective marketing channels
Every single marketing channel you use is important. However, selecting the most effective marketing channels and getting the mix right is not as simple as it used to be.
03 Jul 2019
Planning with JICMAIL Series: Issue 6
Blimey, a JIC with useful bells-and-whistles. In the 6th of our Planning with JICMAIL series, Dominic Mills, Editor at Large and Mills on Monday columnist, Mediatel, looks at JICMAIL and sees a wealth of benefits for planners and marketers.02 Jul 2019
Communicating Legacy Information - Legacy Performance Analysis
New Legacy Performance Analysis shows that PDSA supporters are 6 times more likely to feel that they have received sufficient legacy information than some other leading charities. Read our new Legacy Performance Analysis to find out more: http://bit.ly/2XKtkjZ Our new Legacy Performance Analysis...