20 Apr 2020
What happens when sales promotions can't rely on days out?
For years the default sales promotion has been days out, but when that isn't possible during lockdown brands are turning to alternatives.
20 Apr 2020
RESEARCH INTO CUSTOMER STRATEGY 20 IDEAS TO EXPLORE
A whitepaper on research into customer relations management created by Center for Customer Management with content from Grégoire Bothorel from Numberly.
15 Apr 2020
JICMAIL Blog: Working from home? Ad mail always has been...
In his latest blog about mail and working from home, Ian Gibbs, discusses the household and individually targeted nature of door drops and direct mail pointing towards an increasingly important role for mail in the multi-channel mix.
09 Apr 2020
Supporting Businesses During COVID-19
Can we help you during these difficult times? We know delivery of products and services are now more important than ever and if you have had to move your business online, you may not have had time to think about the data you are collecting.
08 Apr 2020
How to get - and keep - new loyalty programme members
Loyalty today is transforming. As millennials and other groups become more active consumers, and a primary target for brands, we are seeing the industry shift.
06 Apr 2020
Webinar: Improving econometrics with JICMAIL
Join our webinar to hear the white paper’s authors, Ian Gibbs, JICMAIL, and Louise Cook, Holmes & Cook, talk you through the necessity of updating econometric models with JICMAIL data using the twelve point checklist..png)
06 Apr 2020
JICMAIL Best Practice Econometrics - Harnessing the power of JICMAIL to measure the true effects of mail
JICMAIL issues econometric challenge to evaluate the true effects of mail. Download the white paper and apply the 12 point checklist to econometric models to measure the true effectiveness of mail.
03 Apr 2020
How SMS Messaging can help Businesses through COVID-19
During these uncertain times, businesses are having to change the way they work in order to adapt and, in some cases, survive. Reliable and instant communication plays a huge role, if not the most significant role!.png)
02 Apr 2020