RESEARCH INTO CUSTOMER STRATEGY 20 IDEAS TO EXPLORE

20 Apr 2020

In the space of a few years, customer management has become a strategic priority for numerous companies: customer acquisition, customer intelligence, improving the customer experience, relationship driven programs, management of customer communities, digitisation of the relationship, etc. To study these strategic issues in depth, the C*CM is making use of the wealth of research published in Europe and the United States.

See the link below for the whitepaper:

/uploads/ckeditor/11897/CCMLivreBlancEN.pdf

Dorothee Lacroix

Numberly
International Managing Director

Hear more from the DMA

Please login to comment.

Comments

Unlocking sales success with a consultative approach

Discover the power of consultative selling—a customer-focused approach that builds trust, tailors solutions, and drives loyalty. Explore the key elements of an approach that creates lasting partnerships and sustainable growth.

Is cold calling still effective in the digital age?

Discover why cold calling remains a powerful tool in the digital age. Learn how human connection, multi-channel strategies, and skilled agents can elevate your sales and marketing efforts.

Accessible Packaging

Companies are re-evaluating their packaging to better serve their disabled customers. This article explores the latest innovations in accessible packaging.

Filter By

Connect to

Are you looking for a...

Choose a business type

Choose a business type

Choose a business type

and/or enter a company name, postcode or keyword

RESEARCH INTO CUSTOMER STRATEGY 20 IDEAS TO EXPLORE

Comments

Related Articles

Unlocking sales success with a consultative approach

Is cold calling still effective in the digital age?

Accessible Packaging