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In this post, we’ll look at subscriber engagement - which programs are generating it, and are there any clues to voting intentions!

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Britain goes to the polls again this week. Many will be delighted for it to be over – why can’t our politicians be more like good email programs: authentic(ated); good reputations; low complaints, and solid delivery?

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DMA Contact Centre Council meet every month to actively seek to identify, reinforce, share and shape best practice. Find their regulation update here.

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In pursuit of quality marketing leads, never overlook the importance of quality marketing interactions.