AI for Marketers - Information and Advice
14 Oct 2019
Mystified and confused by Artificial Intelligence and Machine Learning? Our Connected Technology Hub, part of the Customer Data Council, have created an introductory guide to help you out.
Hear more from the DMA
Join the Community
Members enjoy unlimited access to the very best industry-leading insight, advice & inspirational content.
If your organisation is already a member of the DMA, please login or register to continue browsing.
If you are yet to join our community of over 27k+ marketers, just register your interest and select the report you’d like to access to get it straight to your inbox. If you can't see the report you'd like to access, contact: membership@dma.org.uk.
If are logged in and your organisation is already a member of the DMA, please contact your DMA Account Manager for further assistance.
Related Articles
As abandoned baskets reach the highest levels in a decade, how can you make sure your customers successfully checkout?
Telemarketing continues to hold a significant place in the marketing strategies of many businesses, despite a relentless wave of digital transformation. Contrary to common misconceptions, telemarketing is not an obsolete tactic.
.jpg)
Economic pressures have plagued households for several years, with brands facing the challenge of engaging consumers who are more budget-conscious than ever before. As a result, brand loyalty has sharply declined, with 61% of consumers being less likely to stick with brands in 2023 compared to 41% in 2022.
1.png)