30 Apr 2024
DMA Analysis: The Upper Tier Tribunal rejects ICO appeal in the Experian Case. What does the verdict mean for DMA members?
The DMA welcomes the Upper Tier Tribunal judgement which has completely rejected the ICO’s appeal in its case versus Experian. The UTT ruling confirms the DMA’s interpretation of GDPR in the important areas of transparency and legitimate interests, giving greater certainty to the market....![T-074362ff4b0a96bc71221f250e701c0d-experiancaseoverturnwebimgp1-(3).png](/uploads/articles/T-074362ff4b0a96bc71221f250e701c0d-experiancaseoverturnwebimgp1-(3).png)
01 Apr 2024
Upskill your team with government funding
Do you want to grow the skills of your digital marketing team? The DMA has partnered with the Department for Education (DfE) to deliver government-funded Skills Bootcamps in Digital Marketing Strategy, and Data and Analytics.![T-47dd5e2c7881d588591c7da5c6a6f7a4-webimage-new-skills-bootcamps3.png](/uploads/articles/T-47dd5e2c7881d588591c7da5c6a6f7a4-webimage-new-skills-bootcamps3.png)
04 Dec 2023
Automated Entry into Promotions Guidance
Organisations can use a variety of methods to collect and harness an individual’s personal information for direct marketing purposes or encourage consumers to take part in their promotions. This Automated Entry into Promotions Guidance to go into posts was born out of requests to the legal...![T-fb72d3b0d258c9118386198542daa914-auto-entry.png](/uploads/articles/T-fb72d3b0d258c9118386198542daa914-auto-entry.png)
24 Oct 2023
UK SMEs support pending reforms to UK data privacy laws
The DMA's latest report reveals strong business support for reforming UK data privacy laws, so urges UK Parliament to complete passage of the DPDI Bill without hesitation![T-89e6b188b22ba8faeebf8cbee5d77992-data-horizons-launch-web-image.png](/uploads/articles/T-89e6b188b22ba8faeebf8cbee5d77992-data-horizons-launch-web-image.png)
02 May 2024
Can the UK still Influence the Global AI Governance Agenda?
The next Debating Group debate, sponsored by Tulip Siddiq MP, will take place on Tuesday 21st May 2024 and has been organised by the Data & Marketing Association (DMA). The motion will be: “Despite the EU, US and China’s dominance, the UK can still influence the global AI governance...![Debating Group Debate](/uploads/articles/T-6971690d300101bb2dd7877a58f45ad8-debategroupweb.png)
01 May 2024
DMA Awards Winners Showcase - Part 2
The DMA Awards 2023 were packed with work that moved people, made a difference, and defied expectations. But have you ever wondered what lies behind the brilliance? Find out alongside some of our 2023 Gold Award winners and discover how they built their DMA Award-winning work.![T-4a8971c9e91533b447709b0bd16acd43-dma-awards-winners-showcase-part-2---image1.png](/uploads/articles/T-4a8971c9e91533b447709b0bd16acd43-dma-awards-winners-showcase-part-2---image1.png)
30 Apr 2024
DMA's full analysis of the Upper Tier Tribunal judgement and how they benefit DMA members
DMA Analysis: The Upper Tier Tribunal rejects ICO appeal in the Experian Case. What does the verdict mean for DMA members?![T-05e9e0def8e79c408b99ce43ec114fd4-experiancaseoverturnwebimgp2-(2).png](/uploads/articles/T-05e9e0def8e79c408b99ce43ec114fd4-experiancaseoverturnwebimgp2-(2).png)
30 Apr 2024
Upskill your Digital Marketing
Join us online for this free DMA Digital Marketing Strategy Skills Bootcamp taster session and get a sneak peek at all the skills you could learn in the complete 16-week Skills Bootcamp. For many marketers, the challenge lies in striking the perfect balance across various media channels to...![T-8d8f6af85979bda4986541d0b3b8303d-skills-webinar-v23534-1.png](/uploads/articles/T-8d8f6af85979bda4986541d0b3b8303d-skills-webinar-v23534-1.png)