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Antony Humphreys F IDM

Antony Humphreys F IDM

Key Account Manager

I started my career as an electrical engineer in the automotive sector - choosing an apprenticeship over university.  Since then I have worked often in the tech sector but move in to sales, customer service then marketing.  For the past 16 years I have worked in direct marketing - firstly in direct mail in the mobile phone sector, then went agency for a lead gen company where used telemarketing and email to turn bought B2B data into permission-based SQLs.

Now I work for leading email marketing automation company Adestra as Key Account Manager and GDPR specialist.

I studied with The IDM  and became a member in 2008 I am now involved with the DMA GDPR taskforce.