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Member Content

The GDPR and you, chapter four

With less than seven months until the GDPR is implemented, we conducted our fourth in a series of surveys on marketers’ attitudes towards the GDPR. Here’s what they had to say.
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  • 292 views

Survey: the IDM Skills Census

Tell us your experience of working in marketing, the skills you use, the skills you value and which you want to develop further with this comprehensive IDM survey - you'll be in with a chance to win £50 if you do
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  • 439 views

DMA insight: Customer Engagement, focus on travel

Value for money. Rewards. Good customer service. All keys to driving loyalty in customer engagement in the travel sector. But are those mechanics enough - or do they require more ground support to get your brand flying high? Dig in to our lastest engagement infographic to find out.
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  • 2037 views
Member Content

Customer Engagement: Focus on travel

Which travel brands do customer prefer? What are the criteria they use to decide who to book a trip with? How do they feel about new technologies on holiday? Read the latest research to find out. 
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  • 1233 views

DMA insight: what a difference a year makes

Take a second look at vital research produced over the past year, featuring essential customer engagement insights, a first look at how businesses adapt to the GDPR, and market-leading email research
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  • 818 views

Email benchmarking report 2017

Email benchmarking report 2017
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  • 4576 views