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DMA appoints new head of legal to join expanding department

Corporate and Data Privacy lawyer, Asli Yildiz, has joined Europe’s largest marketing association to head up their expanding legal division.
  • 713 views

"ePrivacy Regulation needs to balance privacy and innovation"

DMA & FEDMA lead over 70 organisations calling for further discussion of ePrivacy Regulation to avoid potentially damaging impacts on business
  • 687 views

Three quarters of consumers donât want to be tied into long-term relationships

Post-GDPR research reveals that 73% of consumers avoid long contracts, opting instead for flexible options – even if they are more expensive
  • 852 views

âAward winning work is more than just a trophyâ

New analysis reveals that winning an Award delivers long-term success to agencies
  • 690 views

73% of consumers say email is their preferred marketing channel

Post-GDPR survey reveals email and post are preferred marketing channels but marketers must keep message simple and relevant
  • 538 views

Newspaper inserts slip below magazine and third-party insert volumes for first time

Latest industry research reveals an overall reduction in insert volumes due to more targeted approach by the marketing industry
  • 539 views