Changes to the governance of data will have far-reaching consequences for your business. The new General Data Protection Regulations (GDPR) will determine how your business does business, and particularly how it manages, protects and administers data in the future. The new regulations came into place in 2018 - find help here.
06 Jul 2018
Experian's new online portal puts the consumer in the driving seat
The portal handily explains data and marketing for consumers and how they benefit
05 Jul 2018
Connecting the dots: customer first, data first
Talking to Business Reporter, Jed Mole from Acxiom discusses how businesses can build a true picture of the consumer, lawfully and ethically
02 Jul 2018
DMA insight: Consumer privacy - the global view
Our latest DMA research, created in partnership with Acxiom and Foresight Factory, investigates consumer attitudes to privacy in 10 nations worldwide.
27 Jun 2018
DMA advice: GDPR - a training guide for contact centre agents
Training for contact centre agents needs to change in line with GDPR – and the DMA’s Contact Centre Council have prepped a new guide to help you train your staff to meet the challenges ahead
26 Jun 2018
DMA GDPR guidance: Profiling
As part of our guidance series for marketers, we take a detailed look at profiling. Read on to download the guidance.
21 Jun 2018
DMA insight: GDPR - a new beginning
The GDPR is here. We surveyed the state of the industry as the new legislation landed with the fifth iteration of our investigative series into preparedness for the GDPR._5b29023070d3a.png)
13 Jun 2018
'GDPR and making privacy a brand asset'
Chris Combemale, DMA Group CEO, spoke at a TISA GDPR seminar at law firm Covington’s London office on the Strand.
11 Jun 2018
DMA insight: GDPR and PECR - to ask for consent or not?
Marketers often confuse or conflate GDPR and PECR, but it's important to understand the difference between the two. Take a look at our latest insight, designed to help simplify which GDPR legal grounds are most appropriate depending on the marketing method.
08 Jun 2018
The DMA and IDM World Cup sweepstake
32 teams. One prize. Well, that's the World Cup. Take part in our Copa Mundial sweepstake and carry home something even better: half price training courses or qualifications from those lovely folks at the IDM.
