02 Nov 2023
What our judges saw: Creativity
Creative Committee members reflect on the work they saw at the DMA Awards Judging 2023 in a variety of categories, singling out the themes that struck them and takeaways from what makes the DMA Awards rewardingly hard to win.
01 Nov 2023
B2B Copywriting Masterclass
This course will take you step-by-step through each stage of the communication process - from planning to post campaign analysis. You'll be able to approach each new writing task with confidence in your ability, and a clear road map to success.
01 Nov 2023
Marketreach: Discover the Power of Direct Mail
95% of direct mail is engaged with, making it the go-to channel for connecting with your audience. But why is mail such an effective medium when compared to other channels? Find out alongside Marketreach, JICMAIL, Paperplanes and Worldwide Cancer Research.
31 Oct 2023
DMA calls on UK to become a 'pioneer of responsible AI innovation'
Government urged to prioritise the development of industry ethical frameworks to boost business confidence and make the UK a global pioneer in responsible AI innovation - ahead of the inaugural UK AI Safety Summit
26 Oct 2023
What our judges saw: Strategy
B2B Council members reflect on the work they saw at the DMA Awards Judging 2023 in a variety of categories, singling out the themes that struck them and takeaways from what makes the DMA Awards rewardingly hard to win.
26 Oct 2023
Creative Effectiveness in Door Drops: October 2023
The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats. In this month’s edition, Neal Dodd, Managing Director at The Letterbox Consultancy, deep dives into a recent Door Drop from Paradise Wildlife Park.
18 Oct 2023
Virtual: Legal Update - Keep Current and Compliant
How can you stay up-to-speed with legal reform and keep your marketing compliant? Find out alongside the DMA, The Department for Science, Innovation and Technology (DSIT), and other industry leaders at our Legal Update.
06 Oct 2023
What our judges are looking for
We have asked members of the Customer Data Council and Value of Data Committee to join us in writing a three-part series to let you know about what they look for when they are judging, their experience of judging this year’s awards, and what made the award winners stand out in their categories.
03 Oct 2023
Preparing your email marketing for DPDI and continually-changing data laws
The UK is finalising new legislation to update DPA 2018, UK GDPR and PECR. The Data Protection and Digital Information Bill (DPDI) aims to create a new data regime for UK businesses and consumers but is still subject to change and best practice guidance will take time to be established. With the...