01 Sep 2022
Pay per Click (PPC) Masterclass
Structure and manage PPC campaigns to increase the number of high-quality visitors to your website. Learn how to develop PPC campaigns that increase clicks and reduce costs. Understand effective retargeting and set key performance indicators that boost your PPC performance.01 Sep 2022
Storytelling for Marketers Masterclass
Unlock the power of narrative with our one-day 'Storytelling for Marketers' course. Learn how to captivate audiences, shape compelling narratives, and infuse your brand with unforgettable stories. With hands-on exercises and expert insights, you'll master techniques to engage, persuade, and...![Storytelling for Marketers Masterclass](/uploads/articles/T-e0cae014828ba356c2f3981bde9c53f5-storytelling-for-marketers-masterclass.png)
23 Aug 2022
Royal Mail Industrial Dispute
Royal Mail workers are set to strike on four days in August and September in a dispute over pay. Read on to hear the thoughts of Chris Combemale, CEO of the DMA.![T-1d0765cae072ed6abecee09860cacfc3-royal-mail-industrial-dispute.png](/uploads/articles/T-1d0765cae072ed6abecee09860cacfc3-royal-mail-industrial-dispute.png)
01 Aug 2022
Copywriting for Digital Masterclass
On this 2-day course you'll learn how to write better copy for web, email, social media and blogs. Use these techniques to gain attention, drive traffic and improve results. Understand what works and apply this to your writing.![T-08bb41ed66265b12d9deab0c2d7a4a15-copywriting-for-digital-masterclass.png](/uploads/articles/T-08bb41ed66265b12d9deab0c2d7a4a15-copywriting-for-digital-masterclass.png)
01 Aug 2022
Social Media Marketing: Strategy Masterclass: 22 May 2024
This 1-day course shows you how to create a social strategy that gets results. Understand the impact of social media and the importance of planning. Discover how it contributes to successful business, and understand the importance of social listening, influencers, and communities.![Social Media Marketing: Strategy, Tools and Tactics Masterclass](/uploads/articles/T-4284d7bbafd5422d09d0aa1dcc3623b8-social-media-marketing-strategy.png)
01 Aug 2022
Customer Insight Masterclass
Boost value for you and your customers with customer insight. Learn how to gain a competitive advantage by understanding the behaviour of your customers and their value to you. Discover how to research, plan and manage your activity with confidence.![T-b717ad16ae205094fc985c76b33244ca-customer-insight-masterclass.png](/uploads/articles/T-b717ad16ae205094fc985c76b33244ca-customer-insight-masterclass.png)
01 Aug 2022
Influencer Marketing Masterclass
This 1-day course gives a practical approach on how to work effectively with influencers to transform your marketing. Identify the right influencers for your brand and get the most out of influencer relations. Integrate influencer activity with your social media, PR, SEO , and community channels.![Influencer Marketing Masterclass](/uploads/articles/T-72444ce1e72d14ecdc151f4b93ac30bb-influencer-marketing-masterclass.png)
01 Aug 2022
B2B Marketing: The Complete Guide Masterclass
Boost your B2B marketing knowledge and expertise. This 2-day course gives you invaluable insights on strategy, trends, tools, measurement, analytics and more. Gain the confidence you need to deliver results as a B2B marketing specialist.![B2B Marketing: The Complete Guide Masterclass](/uploads/articles/T-cbf8774edd5a00af09280d75e98b342e-b2b-marketing-complete-guide-masterclass.png)