21 Apr 2017
Marketing Consent and the GDPR â No Really Means No!
GDPR is coming, ready or not. A recent DMA Survey found that 70% of marketers were most concerned about how GDPR would affect marketing consent. Let’s focus on that issue and try to get our heads around exactly what will need to change, and why.
21 Apr 2017
Making failure work for you
Failure is a strange beast - essential to learn from, yet disappointing all the same. Sometimes comical. Sometimes incredible. How did failure work out this week?
18 Apr 2017
DMA and the National Apprenticeship Service
The government has embarked on a programme to increase the benefits that apprenticeships can bring to your organisation
17 Apr 2017
A wander through words: April
All your copywriting needs and desires, folded up into a munchable word count, with pictures and films and other key content consuming vehicles: words from every angle
13 Apr 2017
The Governmentâs new Industrial Strategy
What do you think?
13 Apr 2017
Eggspressly no-puns
A review of the week in advertising, featuring more fallout from THAT Pepsi ad, plus ideas that marketers and advertisers can pinch from, um, criminals, and some easter fun
10 Apr 2017
The ICO wants to hear what you think about profiling under the GDPR
Tell us how you’ll be affected
10 Apr 2017
DMA advice: email consent checklist
The DMA's email council has developed this email consent checklist to help you untangle the permissions and requirements to manage your email campaigns
10 Apr 2017
DMA insight: B2B marketing and the GDPR
The DMA's infographic to accompany the GDPR and you, chapter two research, which has a closer focus on B2B marketing