05 Aug 2024
Where are the long-term creative strategies?
The obsession with short-term creative campaigns, short-term measurement and how they’re holding our industry back turned into a lively discussion at our recent DMA (Data & Marketing Association) UK Creative Committee meeting.
19 Jul 2024
Former Disney Executive Hired To Chair The DMA
We are delighted to announce the appointment of marketing pioneer and our current board member Tony Miller, as our new Non-Executive Chair of the DMA Board, which came into effect on 1st July.
17 Jul 2024
DMA welcomes inclusion of Data Reform Bill in King's Speech
A focus on growth within the King’s Speech is a welcome sign of a proactive strategy to support UK businesses, presented in line with the new Government’s priorities following July’s election. The DMA strongly supports the Digital Information and Smart Data Bill. We will work closely with...
16 Jul 2024
Marketing Development Programme
We know breaking into the marketing industry is tough. It’s especially tough for those from underrepresented groups who often feel overlooked. That’s why we’ve built a programme to help 18 – 30 year olds from these groups to stand out and be seen. It gives them access to accredited...
16 Jul 2024
Marketing Development Programme Application Form
12 Jul 2024
DMA calls for a new Data for Growth Bill in the King's Speech
Chris Combemale has written to DSIT Secretary of State Sir Peter Kyle to offer the DMA's collaboration and to urge the inclusion of data protection reform in the King's Speech.
12 Jul 2024
Legal and Policy Update
How can you stay up-to-speed with legal reform and public affairs affecting our industry? Find out alongside the DMA and other industry leaders at our Virtual: Legal and Policy Update.
10 Jul 2024
Door Drop Report 2024
When was the last time you considered Door Drops? If it's been years, you're not alone — and that's exactly why this often overlooked channel presents a golden opportunity. In a world of saturated digital spaces, Door Drops offer a refreshing way to cut through the noise and reach your...
10 Jul 2024
Herdify: Door Drop Report 2024 Launch Webinar: Exploring the Relative Advantage of Door Drops
Are you harnessing the full potential of Door Drops in your marketing strategy? Watch our webinar where we'll reveal the latest insights from the joint DMA JICMAIL annual Door Drop report.