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A wander through words: May

This month in words - well mainly words. Read on to hear why creativity takes many forms - but to get to the good stuff, you need a team - the power of headlines, straplines, and what makes for a winning B2B voice.
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The AI Hoff

The AI Hoff, the first dyslexic sperm bank, the 'radical' new M&S ad and why you can't handcuff the wind...
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Google's thoroughbred Zeppelin

Google's Zeppelin plans, Uber's bollocking at the hands of Tim Cook, why robots can't tie shoelaces, how The Sopranos revolutionised TV and what Virginia and Leonard Woolf did in their spare time
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Making failure work for you

Failure is a strange beast - essential to learn from, yet disappointing all the same. Sometimes comical. Sometimes incredible. How did failure work out this week?
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A wander through words: April

All your copywriting needs and desires, folded up into a munchable word count, with pictures and films and other key content consuming vehicles: words from every angle
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Eggspressly no-puns

A review of the week in advertising, featuring more fallout from THAT Pepsi ad, plus ideas that marketers and advertisers can pinch from, um, criminals, and some easter fun
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April, foolish April

April: time for spring, longer days, shorter nights and of course sometimes desparate brand attempts to be funny. But they occasionally are funny.
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Back to backlash

A Google backlash, a George Osborne backlash and an Uber backlash. Plus the most interesting video game ever made and many more positive things this week. 
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Polarisation in progress

The week in marketing and advertising, taking a look at polarisation - political, musical and more
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