DMA - Data & Marketing Association

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Is Artificial Engagement Impacting Your Marketing?

Is Artificial Engagement Impacting Your Marketing?
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Future Marketing in a Fake World

How will data affect future marketing campaigns? How much emphasis do you put on reports from this data? And more importantly have you asked yourself how much of your marketing is based on bot activity? How do you identify human or fake interaction?
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DMA Awards - Glorious Northerners

Want to find out who won at the DMA Awards 2018 from the North? Hear from The Armstrong Partnership, National Museums Liverpool and Mustard Media, the agencies behind some of the DMA shortlisted campaigns from the North – examining strategy, creativity and results with a fine-tooth comb.
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DMA North Council announce partnership with Prolific North

Some things just go together… like milk and honey, rhubarb and custard, Kate and Will and we’ve recently added another to the list; the DMA and Prolific North.
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